Company Analysis and Evaluation Case Study Example | Topics and Well Written Essays - 2250 words

Company Analysis and Evaluation - Case Study ExampleThe collins Foods Group is a private company based in Australia with a joint ownership by private investors and management together with employees forming 52% and 48% of ownership respectively. The companys main art includes sell bulgelets for food service i.e. KFC in Queensland and sizzler in Australia. Collins Food group in Queensland operates from Brisbane where it operates one hundred and xiv retail protrudelets and twenty six Sizzler restaurants in within Australia. The earliest KFC restaurant in Australia was ceremonious in 1968 and opened in 1969, while the earliest Sizzler was established in 1984 and opened in 1985. KFC has been growing since its establishment and this can be seen in terms of the increased number of retail outlets, more employee, increased profits etc. The company seeks to attain a continuous development in each and every atomic number 18a of its operation as its mission statement describes it put C ollins Foods Group as leading restaurant holding company, which operates premier brands where people love to eat and are proud to work. KFC also seeks to better the community in which it operates through its commitment to participate in activities that enhance the community. KFC has a principle that if you vex disquiet of your people they testament take care of your customers. If you take care of your customers they will take care of your businessFigure 1 Collins Food Group Pty Limited SWOT AnalysisStrengthsWeaknessesOpportunitiesThreatsStrong metropolis baseInternal controls for some of our outlets are wantingThe state is focusing on subsidizing hotel industry to boost tourismThe world economic crisis that has catalyzed inflation and dedicate seen financial industries raised lending rates Strong brandThe company is understaffed Internet grocerying will help us to reach out the whole global market and hence expanded marketTechnological advancement may introduce new challenges that may affect the normal business processes.Competent top management and subordinate personnelThe regular personnel review might not be very reliableThere are many upcoming training and management consultant firms from which the company can outsource this servicesBig competitors may shift focus and wipe out part of our market positionWide distribution channelsA significant percentage of employee turnoverHotel industry expanding providing opportunities to penetrate new marketsThe upcoming retail food service providers are poaching experienced employees from our companyEfficient quality control proceduresIn case the financial crisis continues to bite people will continue to cut down on their spending habitsEfficient staff appraisal systemTrack record in excellent customer care devoid of top management approvalCompetitors in the industry might be reluctant to implement new technologyFigure 2 balance scorecard Critical Success Factors (CSFs) AnalysisCritical success Factor Categories Critical success factors (CSTs)Measurement of the CSFsUnderstanding of marketSensitivity to volatile market needs human activity of active customersUnderstanding our competitors and their decision makingAttainment of a competitive edge above our competitorsInnovative response to the needs of the customersNumber of new customersConsumer